About Us
Full in Dedication, Discipline and Hygienic
Our History
Started as CV. Utama Jayana, ran its core business in the bakery ingredients and continue expanding its company by founding subsidiaries such as:
PT. CIPTA ANEKA PANGAN PRIMA
Founded on 25 April 2009 and is located at Cimahi
PT. CIPTA EKA PRIMA TRADING
Founded on 24 December 2014 and is located at Bandung
Vision & Mission #1
Producing chocolate products and pastes which are qualified for international market yet affordable in price
Vision & Mission #2
Expanding the food industry and products which can be accepted by local and international customers
Vision & Mission #3
Penetrating international market while maintaining their eminence locally
Vision & Mission #4
Helping the local communities by providing job opportunities for the local people
Our Aims, Vision and Mission
Qualified to fulfill the demand of exports and local market
PT. Cipta which runs its business in a food industry, especially chocolate products and pastes, is now developing themselves to be qualified to fulfill the demand for international and local market.
Company's Target
To find out the company’s target, we have done not only a survey specifically given to the market but also a market research which have done a great impact on the company. Some of which are:
NUMBER ONE
Finding out the goals the company has to reach which covers how potential a product is for the market
NUMBER TWO
Collecting data and information from valid sources which will influence on the company’s strategy in dealing with competitors
From the research, the company will find out who our target market is. The company will also figure out their segment which is needed prior to entering the market. In addition to that, knowing the segments of our market is crucial to figure out ways to penetrate it.